You can split the history of the entire universe into two parts: Before Pornhub and After Pornhub. It feels like a million years have passed since Pornhub first came online, but it’s actually been about fifteen years. What a huge impact it’s had in such a short time. The adult entertainment industry was completely changed after its launch. It changed how people watch, how content is made, and how the whole business operates.
If you want to get involved in this world, you’ll have to start by being in the shadow of this big player.
But instead of seeing it as a competitor, think of it as an opportunity. Pornhub is a powerful tool that can help drive traffic to your site. Millions of people visit Pornhub every day, and that means millions of people you can reach with your advertising.
Learning from the past is important too.
It’s almost fifteen years of history you can learn from. Pornhub has had its ups and downs, like any other website. They’ve had successes and failures, and you can use those lessons to help you do better.
Pornhub was started by a web developer named Matt Keezer and launched in May 2007.
Only three years later, he sold it to what would become Mindgeek for a big profit. The word “big” is key there.
By 2009, Pornhub and its two main related sites, Redtube and Youporn, were serving over one hundred million people who watch porn.
Those kinds of numbers are impressive and can make you excited.
Today, many of the things Pornhub started are now standard practices.
If you want your site to keep up, you need to take notes. You can’t ignore the big picture.
Not everything has gone smoothly for Pornhub either.
Over the years, they’ve had several issues, including being charged with hosting child pornography and videos involving non-consensual content. In response, Pornhub now checks every video that’s uploaded. When they first cleaned up the site, the number of videos dropped from fourteen million to just four million. This shows how important it is to know where your content is coming from. If you’re starting, you probably don’t have the money for lawyers.
Besides learning from their successes and mistakes, how else can you turn your biggest competitor into a tool for success?
Pornhub has become so large that it almost feels like a utility. Like your water and gas, it’s an important service for millions. You need to get involved, and you can do that by uploading watermarked promo videos.
Even though videos now need to be checked, you can still upload content.
It might seem strange to put your content on another site, especially for free, but don’t think of Pornhub like a regular adult site. Think of it like your TV. Would it be strange for a movie producer to show a trailer on someone else’s network? Not at all. That’s what your watermarked promo videos are when you upload them to Pornhub.
Before most people ever visit the official sites of companies like Blacked or Casting Couch, they’ve already heard of them because of Pornhub.
I might not have even known about them if it weren’t for Pornhub. Now I know they exist, and I like them. But most of their content on Pornhub is only a part of the whole video. If I want to see it all, I have to go to their site. That’s how they got me hooked.
Pornhub is really well organized.
They’ve been in the game for a long time and know what they’re doing. You don’t want your content to get lost among all the other stuff, but you also don’t want it to only show up in one place. It’s a balance that Pornhub has mastered over the years.
Their AI algorithms are almost perfect in making sure your content gets the attention it deserves.
This helps people who are interested in your material to find you. And the more people you reach, the more traffic goes from Pornhub to your site.
Pornhub has a huge variety of content.
No matter what your site is focused on, they have an audience that watches it. It’s like a one-stop shop for finding customers. Whether you’re offering videos, pictures, or any other kind of content, someone is watching it on Pornhub.
Remember the 80/20 rule.
It applies to everything in business and life. Twenty percent of your customers will bring in eighty percent of your sales. You need those regular users to keep your business running. Pornhub is like the light that attracts moths. You can’t ignore the occasional users either. Even people who have never watched porn have heard of Pornhub, so you’re covered on all fronts.
Pornhub has been around for a long time, and it’s likely to be around for a long time to come.
Warren Buffett made a lot of money investing in big companies like Ford and utilities because he knew they had strong infrastructure and would last for decades. That’s exactly what Pornhub has done with the adult entertainment industry.
You can advertise on any adult site, but Pornhub is a must.
That’s one big step you need to take if you want to compete at a high level. So get a head start and start uploading your watermarked promo videos as soon as possible.
